“Kites rise highest against the wind – not with it” – Winston Churchill
Born in Scotland, George moved to the Netherlands in 2006 and grew up within the International community of a European School. After starting the wrong study in 2014, George spent a year playing rugby before commencing his bachelor’s degree at the Eindhoven University of Technology. He knows exactly how important it is to be able to make the right study choice and joined the University Value team in August 2018. Next to his Studyportals career, George is a third year Industrial Engineering student at the Eindhoven University of Technology.
As a Junior Business Development Associate, George is part of the University Value Team for the UK and Ireland region. His responsibilities include maintaining healthy relationships with clients and nurturing new ones with universities and institutions throughout the region.
This includes, but is not exclusive to the following:
– New Business Acquisitions and Development
– Account Management
– Online Campaign Management
– Online Campaign Evaluation (using CRM data to track ROI, Google Analytics etc)
Georges key challenge is to aid clients with their international student recruitment, through understanding their needs and goals, and subsequently developing successful campaigns through the use of the Studyportals platforms.
George’s personal goal is the constant expansion of his own business development skills and in doing so maintaining his position as a significant marketing partner to his clients and a key team player within the Studyportals community.