Carmen Neghina
9 years ago
StudyPortals – Best for students
We believe that providing our users with a great experience on our websites is extremely important for our mission: “Empowering the world to choose (for) education.”
Satisfied students who can easily find what they need are likely to return to our websites and use them as a central tool to make an informed study choice. These loyal and highly engaged users are the key to high quality leads and successful banner and e-mail campaigns.
Working in such a fast-paced environment requires our User Experience team to continuously keep up with the latest developments and trends. To develop new features and improvements, we rely on latest research outcomes, data analysis, user testing and experiments. I would like to explain to you some of our most recent updates and give you some insights into how students are using our websites.
Improving the mobile experience
With the wide-spread use of smart phones, the way prospective students are using the internet changed drastically…
Better search and exploring features
An analysis of the user behaviour on our websites shows that students are using StudyPortals quite differently than performing a search on Google…
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